I didn’t start in marketing.
I didn’t major in business.
And I definitely didn’t grow up dreaming about keyword strategy. (Can you imagine?)
But I did always crave freedom, creative expression, and the kind of work that felt like magic.
The kind that didn’t require me to be “on” 24/7.
The kind that paid me well for my brilliance, not my burnout.
And guess what? I built it.
But not without a few plot twists...
Once upon a time (4 years ago), I was doing all the things in my own soul-aligned Photography business:
Posting daily on Instagram
Chasing trends, reels, and viral dreams
Wearing every hat in my business like a multitasking ninja
Then life happened. My best friend moved across the country. I stopped posting for three weeks to grieve. When I came back? Crickets. Engagement gone. Inquiries tanked. My business nearly flatlined.
So I did what any wildly ambitious, spiritually rooted woman would do:
I cried. I panicked.
I... delivered groceries on the side.
I took a course, felt overwhelmed, started anyway, dreaded optimizing images, LOATHED blogging…but continued to truck along anyway.
Until the pieces clicked. I understood that my spiritual intuitive nature was actually in PERFECT alignment with the strategy and stability of website optimization.
The more I blogged, the more value I offered my clients. My overwhelmed clients looking for resources could finally have everything they need in one place – my website.
Inquiries from *obsessed* clients started to trickle in.
After 3 years of inquiries now flowing on repeat, after getting to the first pages of Google and staying there, after tripling my income organically, I now offer the transformation to YOU!
And then:
Not the techy, overwhelming kind.
The organic, easeful, client-magnetizing kind.
The kind that works while you sleep, travel, and do hot girl stuff.
You’re brilliant—but burnt out.
You crave ease—but you’re not lazy.
You’re ready to be booked out—but not boxed in.
You want to work smart, stay soft, and be wildly successful—on your terms.
Besides Optimizing Meta Descriptions
I’m a Generator (Human Design)
with a big emotional wave
My toxic trait is starting another
Google Doc for my 10th idea today
I live in St. Augustine, FL and feel most alive near water
Obsessed with true crime podcasts and astrology memes
Cultural travel, street markets, and local food = yes please
Always reading 3 books at once—fiction, healing, and strategy
SEO doesn’t have to be scary.
Success should feel good in your body.
Feminine energy is strategic—when you’re supported by the right masculine systems.
You don’t have to hustle to be magnetic.
Your dream clients are literally Googling you right now (they have their credit card out right now – are you there?).
Check out my offers or download the Lazy Girl SEO Essentials FREEBIE to start attracting dream clients now.
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